Training
One of the most enjoyable aspects of our practice is working with clients to transfer knowledge and skills to your people, enhancing your internal competency in Strategy Development. Built carefully upon the principles of adult learning, SYMMETRICS offers training and coaching programs designed to challenge participants' current thinking and provide them with practical tools that they can apply now to your organization.
We customize our training programs for the needs of each client. Our formal training programs that we have delivered many times include:
• Building Better Plans
• Brand Positioning
• Effective Analysis
• Developing the Business Case
• Writing Skills
• Running Effective Meetings
When a large U.S. consumer and business-to-business organization recognized that their effectiveness in the marketplace would be enhanced by improving their managers' skills in positioning their products, they turned to SYMMETRICS for guidance. Deborah Pankhurst developed a training and workshop program on brand positioning for a diverse range of business units, from high-tech satellite services to novelty consumer products. This program is the highest rated program the company has implemented for its marketing curriculum, and has been rolled out for worldwide application.
A Canadian-based multinational found themselves with an eager team of young marketers who lacked the core disciplines of business planning and strategy development. SYMMETRICS has developed and implemented a series of seminars based on input from the team that has addressed their identified skill gaps and instilled marketing discipline in a highly engaging and motivational way. Deborah Pankhurst is the lead trainer for this team.
“This has been an extremely positive and pleasant project to work on!”
Marty Golia, Kodak
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